EBOOKS & GUIDES
The Future of Marketing is about Scaling Intimacy
The COVID-19 pandemic has permanently shifted how we operate businesses and interact with people around the world. New technologies have made a new level of connectedness possible, allowing companies to come closer to their customers than ever before.
The future of businesses depends on their ability to leverage these opportunities and create lasting relationships with employees, clients, and customers. But how do you make it work?
Read our practical guide on how to realize the unfolding potential we are seeing in the marketing space right now.
What’s inside?
Practical insights and advice on how can you establish meaningful relationships between your audience and your brand. Covering:
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Personalization: Leveraging data to create meaningful connections
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The Art of Employee Advocacy: How to communicate the soul of your brand
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An Orchestra of Channels: How to leverage the omnichannel
Chapter 1
Personalization: Leveraging data to create meaningful connections
Looking for new ways to drive, nurture and retain key prospects? The secret lies in understanding people first. Online behavior analytics can help you learn which content resonates with your community and how to adapt and improve your strategy.
Chapter 2
How to communicate the soul of your brand
Your employees are your most straightforward path towards building a more human connection between your stakeholders and your brand. In this section we share a full breakdown of everything that goes into building a successful employee advocacy strategy, including resources you can start to use in your business today.
Chapter 3
Building an Omnichannel Presence
New technologies have made a new level of connectedness and intimacy possible, and it's time to start playing with the aces that are in front of us.